Reviewed by Adam McGovern
"The Act-i-vate Primer is Exhibit A in the hopeful internet-era maxim that if you hook them, they will buy. The Act-i-vate collective has done more than anyone to confirm webcomics as an artform, and this collection of priceless print-only stories from their free online series will with any justice go far to establishing it as an industry too."
"The range of interests, level of storytelling and sheer wealth of style are staggering. I haven’t been this anxious to curl up with a colorful collection of the medium’s possibilities since The Great Comic Book Heroes in nineteen-seventy-never-mind. The golden age of comics gets its restart here."